First 90 days: Outlander PHEV very efficient, great drive

Good Friday March 30th 2018 was a good day indeed as we took delivery or our new plug-in hybrid SUV. Driving the 2018 Mitsubishi Outlander PHEV for the past 90 days shows this SUV to be a very efficient, practical daily driver.   There’s no need to tease, let’s get right to the point: A little more than four thousand …

Customer firings that benefit you AND the client.

Is the customer is always right? Must every coffee shop offer wi-fi? Should your small biz offer every feature and service the competitors offer, even if you lose money? NO, I say!   Recently, I saw my pal Darrel from Decorative Plasters & Painting post on FB that he had fired a client. Good on him, I thought. A few …

Webstores for Staff & Franchise Systems: a primer

If you manage a company webstore, host them, develop them or are considering a webstore for your company, this article shares some quick tips. The following is a paraphrased transcript based after an on-stage conversation between myself and Bobby Lehew.  Bobby is one of my mentors in the webstore and e-commerce world. This convo was aimed at industry professionals at …

3 Key Questions to elevated, engaged merchandise

Some of our work for clients is purely transactional — shipping 5,000 umbrellas to a large developer.  But, our best work occurs with our best clients when we develop an elevated, experiential branded product or experience.  We do this by asking three key questions to help the design and sourcing process. Our Questions and answers from Strategex, an established Accounting …

Amazing Porsche Coincidence right in my hometown!

The Power of Coincidence appears in all of our lives to some degree or not.  I’m a big believer in coincidence — that nothing happens by accident, people and events appear on our path for a reason. I’ve always been a car nut.  When other ten year-olds in my small hometown were collecting hockey cards and reading the Hockey News, …

Adjust your Route for business success

It was a hot, sticky late-summer night and our football team was on a barely finished practice field bordering a suburban forest. The air was thick with twenty-year old man-sweat and the odd burnt-rubber smell from crashing football helmets.  We were working on running routes, adjustments and coverages. Since I was a slot-back (or a Tight End for our American friends) …